The major news event I’ve chosen to analyze for assignment one is the breaching of 150 pilot whales off the shores of Western Australia. This article comes from the legacy publication the BBC.
This article was successful because it implemented these characteristics:
Transmedia – The story has an option for sharing on all media platforms
Hyperlinks – This article uses multiple links to previous articles on this topic because this was an update to a previous reporting and other Australian publications about topic
Multimedia – The article uses images and videos in addition to text
Brevity – The lengths of sentences are short and the information is not presented in chunks but in shorter pieces.